Baxter of California

Baxter of California: The Legacy of Men's Grooming Since 1965

Founded by Baxter Finley in 1965, Baxter of California is a complete men's grooming brand founded in the heart of Los Angeles. The brand has been carefully curated to help every man make his own unique statement. From its inception, with a single product developed for surfers to protect their skin from the sun, to an extensive selection of the finest luxury shaving and skin care products, Baxter of California has always been committed to a single mission: to give all men access to professional quality care products to look their best.

Innovation and Quality

Inspired by the classic barbershop experience, Baxter of California offers tools and products that strike a perfect balance between old and new. With natural ingredients in formulas backed by the latest scientific advances in skin care, Baxter products are a tribute to your father's shaving routine, adapted for the modern man.

Sustainable and not tested on animals

Baxter of California products are cruelty-free and do not test their products on animals. This shows the brand's commitment to offering both high-quality and ethically sourced products. Whether you're looking for a signature clay pomade, high-tech skin care, or razor blades for old-school styling, Baxter of California offers it all.

Discover your new favorite care essentials from Baxter of California today and find the perfect balance between old-fashioned craft and modern science for your care routine.